{"id":1022,"date":"2025-04-02T09:01:41","date_gmt":"2025-04-02T09:01:41","guid":{"rendered":"https:\/\/oraexacta.net\/blog\/?p=1022"},"modified":"2025-04-02T09:01:43","modified_gmt":"2025-04-02T09:01:43","slug":"magnor-a-lansat-un-nou-concept-de-magazin-cu-focus-pe-eficienta-interactiune-personalizata-si-sustenabilitate","status":"publish","type":"post","link":"https:\/\/oraexacta.net\/blog\/2025\/04\/02\/magnor-a-lansat-un-nou-concept-de-magazin-cu-focus-pe-eficienta-interactiune-personalizata-si-sustenabilitate\/","title":{"rendered":"MAGNOR a lansat un nou concept de magazin, cu focus pe eficien\u021b\u0103, interac\u021biune personalizat\u0103 \u0219i sustenabilitate"},"content":{"rendered":"\n<p>Compania MAGNOR, activ\u0103 de peste 16 ani \u00een domeniul comercializ\u0103rii bijuteriilor noi din aur \u0219i cu diamante, electronicelor \u0219i produselor de lux pre-owned, demareaz\u0103 un proces de transformare a re\u021belei sale de magazine, \u00eentr-un efort de consolidare strategic\u0103 a pozi\u021biei de lider, ce continu\u0103 rebrandingul \u00eenceput \u00een 2024.<\/p>\n\n\n\n<p>Cu un portofoliu de 25 de loca\u021bii \u00een centre comerciale din Bucure\u0219ti \u0219i \u00een principalele ora\u0219e din \u021bar\u0103, compania cu ac\u021bionariat integral rom\u00e2nesc \u00ee\u0219i propune s\u0103 alinieze experien\u021ba din offline cu tendin\u021bele actuale din retail, miz\u00e2nd pe un format de magazin ce pune accentul pe interac\u021biune personalizat\u0103, spa\u021bii optimizate \u0219i integrarea tehnologiei.<\/p>\n\n\n\n<p>\u201eTransformarea re\u021belei reprezint\u0103 o investi\u021bie \u00een calitatea interac\u021biunii cu clien\u021bii, dar \u0219i \u00een eficien\u021ba opera\u021bional\u0103. Noul concept este construit pentru a sprijini o experien\u021b\u0103 centrat\u0103 pe client \u0219i reflect\u0103 direc\u021bia strategic\u0103 a brandului pentru perioada urm\u0103toare\u201d, a declarat Cosmin Popovici, CEO MAGNOR.<\/p>\n\n\n\n<p>Modernizarea spa\u021biilor include un design minimalist, cu materiale premium \u0219i iluminare direc\u021bionat\u0103, g\u00e2ndit\u0103 s\u0103 valorifice vizual produsele. Reorganizarea arhitectural\u0103 are ca obiectiv at\u00e2t cre\u0219terea confortului clientului, c\u00e2t \u0219i optimizarea fluxurilor interne de operare.<\/p>\n\n\n\n<p>\u201eIdentitatea vizual\u0103 reprezint\u0103 o evolu\u021bie fireasc\u0103 a brandului MAGNOR, reflect\u00e2nd direc\u021bia sa strategic\u0103 printr-un design modern \u0219i bine definit. Paleta cromatic\u0103 distinct\u0103 \u0219i elementele arhitecturale atent integrate sunt concepute pentru a oferi o experien\u021b\u0103 unitar\u0103, aliniat\u0103 cu valorile brandului. Ne-am propus ca interac\u021biunea din magazin s\u0103 fie o reflec\u021bie autentic\u0103 a promisiunii MAGNOR, oferind clien\u021bilor o experien\u021b\u0103 care \u00eembin\u0103 calitatea, inova\u021bia \u0219i aten\u021bia la detalii.\u201d precizat Andreea Ferenczi, Marketing Manager.<\/p>\n\n\n\n<p>Dincolo de componenta estetic\u0103, noul format de magazin integreaz\u0103 \u0219i elemente de sustenabilitate opera\u021bional\u0103. Sistemele de iluminat sunt optimizate pentru un consum redus de energie, iar procesele operative precum schimbul valutar sau serviciile de creditare pe termen scurt (tip amanet) sunt digitalizate prin semn\u0103tur\u0103 electronic\u0103, disponibil\u0103 direct pe tablet\u0103.<\/p>\n\n\n\n<p>\u201eRetailul evolueaz\u0103, iar consumatorii caut\u0103 tot mai des experien\u021be fluide \u0219i sigure, \u00een spa\u021bii care s\u0103 reflecte \u00eencredere \u0219i transparen\u021b\u0103. Noua identitate a magazinelor MAGNOR este construit\u0103 exact pe aceste premise\u201d, a ad\u0103ugat Valentin Petcu, Director de Opera\u021biuni.<\/p>\n\n\n\n<p>Compania \u0219i-a propus implementarea treptat\u0103 a noului concept \u00een toate loca\u021biile din re\u021bea. Ini\u021biativa face parte dintr-un plan mai amplu de consolidare a pozi\u021biei de lider a MAGNOR pe segmentele de retail \u0219i servicii financiare alternative.<\/p>\n\n\n\n<p>Lider al industriei de profil cu experien\u021b\u0103 de peste 16 ani, MAGNOR \u2013 marc\u0103 \u00eenregistrat\u0103 la nivel intena\u021bional \u2013 de\u021bine cea mai diversificat\u0103 platform\u0103 de tranzac\u021bionare pentru bijuterii, produse de lux pre-owned, electronice \u0219i metale pre\u021bioase. Totodat\u0103, holdingul ofer\u0103 servicii de creditare pe termen scurt de tip amanet \u0219i opera\u021biuni de schimb valutar. Cel mai dinamic \u0219i modern juc\u0103tor \u00een domeniu, lider de reputa\u021bie, MAGNOR opereaz\u0103 25 de magazine \u00een Bucure\u015fti, Ilfov, Sibiu, Bra\u015fov, Piatra Neam\u0163, Foc\u015fani, Bac\u0103u, Craiova, Gala\u0163i \u015fi Constan\u0163a, Tg. Mure\u015f, Buz\u0103u \u0219i Ploie\u015fti.<\/p>\n\n\n\n<p>Pe pia\u021ba de profil, MAGNOR se diferen\u021biaz\u0103 prin profesionalism, cel mai diversificat portofoliu de produse \u0219i servicii, stabilitate \u0219i structura de guvernan\u021b\u0103 corporativ\u0103. \u00cen raport cu clien\u021bii este o solu\u0163ie de \u00eencredere pentru ob\u0163inerea unui \u00eemprumut rapid, r\u0103spunz\u00e2nd necesit\u0103\u021bii popula\u021biei de a g\u0103si o alternativ\u0103 dinamic\u0103, simpl\u0103 \u0219i avantajoas\u0103 de creditare. Cu o echip\u0103 dedicat\u0103 \u0219i dinamic\u0103 de profesioni\u0219ti, compania s-a remarcat de-a lungul istoriei sale printr-o rela\u021bie transparent\u0103 cu pia\u021ba, rezilien\u021b\u0103 \u0219i rezultate aflate an de an pe un trend ascendent.<\/p>\n\n\n\n<p>Compania a investit masiv \u00een digitalizare, urm\u0103rind astfel s\u0103 ofere clien\u021bilor o experien\u021b\u0103 c\u00e2t mai confortabil\u0103 \u0219i pl\u0103cut\u0103 \u00een magazinele sale, adaptat\u0103 erei informa\u021bionale. Totodat\u0103, prioritizarea investi\u021biilor \u00een tehnologie reflect\u0103 viziunea de dezvoltare durabil\u0103 \u0219i sustenabil\u0103 a holdingului.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Compania MAGNOR, activ\u0103 de peste 16 ani \u00een domeniul comercializ\u0103rii bijuteriilor noi din aur \u0219i cu diamante, electronicelor \u0219i produselor de lux pre-owned, demareaz\u0103 un proces de transformare a re\u021belei sale de magazine, \u00eentr-un efort de consolidare strategic\u0103 a pozi\u021biei de lider, ce continu\u0103 rebrandingul \u00eenceput \u00een 2024. Cu un [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1023,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[3,2],"tags":[],"_links":{"self":[{"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/posts\/1022"}],"collection":[{"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/comments?post=1022"}],"version-history":[{"count":1,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/posts\/1022\/revisions"}],"predecessor-version":[{"id":1024,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/posts\/1022\/revisions\/1024"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/media\/1023"}],"wp:attachment":[{"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/media?parent=1022"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/categories?post=1022"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/tags?post=1022"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}