{"id":1309,"date":"2025-05-29T16:27:02","date_gmt":"2025-05-29T16:27:02","guid":{"rendered":"https:\/\/oraexacta.net\/blog\/?p=1309"},"modified":"2025-05-29T16:27:05","modified_gmt":"2025-05-29T16:27:05","slug":"decathlon-marcheaza-10-ani-de-succes-global-al-inovatiei-care-a-redefinit-snorkelingul","status":"publish","type":"post","link":"https:\/\/oraexacta.net\/blog\/2025\/05\/29\/decathlon-marcheaza-10-ani-de-succes-global-al-inovatiei-care-a-redefinit-snorkelingul\/","title":{"rendered":"Decathlon marcheaz\u0103 10 ani de succes global al inova\u021biei care a redefinit snorkelingul"},"content":{"rendered":"\n<p>\u00cen urm\u0103 cu un deceniu, Decathlon lansa Easybreath \u2013 prima masc\u0103 de snorkeling integral\u0103 care permite respira\u021bia natural\u0103 pe nas \u0219i gur\u0103. Creat\u0103 pentru a face explorarea subacvatic\u0103 mai intuitiv\u0103, mai confortabil\u0103 \u0219i mai sigur\u0103, Easybreath a redefinit modul \u00een care milioane de oameni descoper\u0103 lumea subacvatic\u0103.<\/p>\n\n\n\n<p>Povestea Easybreath a \u00eenceput la centrul de design Decathlon din Hendaye, Fran\u021ba, unde timp de 7 ani o echip\u0103 format\u0103 din 50 de speciali\u0219ti \u2013 ingineri, designeri, manageri de produs \u0219i testeri \u2013 a lucrat la dezvoltarea acestei inova\u021bii. Au fost create 30 de prototipuri \u0219i s-au realizat peste 50 de teste \u00een laborator \u0219i \u00een condi\u021bii reale. Inova\u021bia a fost ulterior protejat\u0103 printr-un brevet unic.<\/p>\n\n\n\n<p>Lansat\u0103 oficial \u00een 2015, masca a fost apreciat\u0103 de utilizatori din \u00eentreaga lume, ajung\u00e2nd s\u0103 fie v\u00e2ndut\u0103 \u00een peste 70 de \u021b\u0103ri \u0219i gener\u00e2nd peste 50.000 de recenzii pozitive. Designul s\u0103u full-face ofer\u0103 un c\u00e2mp vizual panoramic de 180\u00b0 \u0219i permite respira\u021bia natural\u0103, elimin\u00e2nd disconfortul tipic m\u0103\u0219tilor tradi\u021bionale. Sistemul de ventila\u021bie previne aburirea, iar mecanismul de \u00eenchidere automat\u0103 a tubului blocheaz\u0103 p\u0103trunderea apei \u00een timpul scufund\u0103rii. Detaliile de siguran\u021b\u0103, precum partea superioar\u0103 portocalie vizibil\u0103 la suprafa\u021b\u0103, completeaz\u0103 o experien\u021b\u0103 conceput\u0103 pentru relaxare \u0219i explorare f\u0103r\u0103 griji.<\/p>\n\n\n\n<p>\u00cen timp, gama Easybreath a evoluat constant: \u00een 2019 a ap\u0103rut modelul dedicat copiilor cu v\u00e2rste \u00eentre 6 \u0219i 10 ani, \u00een 2021 a fost lansat Easybreath+, care permite comunicarea sonor\u0103 la suprafa\u021b\u0103, iar \u00een 2022 a fost introdus Easybreath 900, o variant\u0103 destinat\u0103 scufund\u0103rilor de p\u00e2n\u0103 la 3 metri, gra\u021bie unei zone flexibile \u00een dreptul nasului, care permite egalizarea presiunii.<\/p>\n\n\n\n<p>La 10 ani de la lansare, Easybreath r\u0103m\u00e2ne un simbol al misiunii Decathlon de a face sportul accesibil tuturor \u2013 o inova\u021bie construit\u0103 din pasiune, testat\u0103 riguros \u0219i perfec\u021bionat\u0103 prin vocea comunit\u0103\u021bii. Iar dezvoltarea nu se opre\u0219te aici: o nou\u0103 genera\u021bie de produse Easybreath este deja \u00een lucru, cu lansarea programat\u0103 pentru 2026.<\/p>\n\n\n\n<p>Decathlon, cel mai important retailer european de articole sportive, de\u021bine \u00een momentul de fa\u021b\u0103 31 de magazine la nivel na\u021bional,la care se adaug\u0103 platforma online \u0219i aplica\u021bia Decathlon, fiind prezent pe pia\u021ba de retail sportiv din Rom\u00e2nia \u00eenc\u0103 din 2009, cu aproximativ 1600 de coechipieri \u00een 2024. Decathlon ofer\u0103 iubitorilor de sport articole \u0219i echipamente pentru mai mult de 80 de sporturi, conform celor mai \u00eenalte standarde de calitate \u0219i inova\u021bie \u00een domeniu, p\u0103str\u00e2nd \u00een permanen\u021b\u0103 obiectivul strategic de a pune oamenii \u00een mi\u0219care prin minunile sportului (Move people through the wonders of sport) \u0219i facilit\u00e2nd aceasta prin oferirea unui raport calitate &#8211; pre\u021b foarte bun.<\/p>\n\n\n\n<p>Magazinele includ produse apar\u021bin\u00e2nd m\u0103rcilor proprii, precum: Quechua, Btwin, Domyos, Tribord, Van Rysel, Kiprun, Solognac etc, dar \u0219i altor m\u0103rci interna\u021bionale, adres\u00e2ndu-se at\u00e2t \u00eencep\u0103torilor, c\u00e2t \u0219i sportivilor de nivel avansat sau profesionist. \u00cenc\u0103 din 2005, Decathlon colaboreaz\u0103 cu mai mul\u021bi produc\u0103tori industriali, fabric\u00e2nd astfel chiar \u00een Rom\u00e2nia produse marc\u0103 proprie pentru drume\u021bii montane, trekking \u0219i escalad\u0103 (\u00eenc\u0103l\u021b\u0103minte), dar \u0219i pentru ciclism (articole textile \u0219i biciclete pentru adul\u021bi \u0219i copii), v\u00e2ndute \u00een \u00eentreaga Europ\u0103 cu eticheta &#8222;Fabricat \u00een Rom\u00e2nia&#8221;.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00cen urm\u0103 cu un deceniu, Decathlon lansa Easybreath \u2013 prima masc\u0103 de snorkeling integral\u0103 care permite respira\u021bia natural\u0103 pe nas \u0219i gur\u0103. Creat\u0103 pentru a face explorarea subacvatic\u0103 mai intuitiv\u0103, mai confortabil\u0103 \u0219i mai sigur\u0103, Easybreath a redefinit modul \u00een care milioane de oameni descoper\u0103 lumea subacvatic\u0103. Povestea Easybreath a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1310,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[3,2,5,4],"tags":[],"_links":{"self":[{"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/posts\/1309"}],"collection":[{"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/comments?post=1309"}],"version-history":[{"count":1,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/posts\/1309\/revisions"}],"predecessor-version":[{"id":1311,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/posts\/1309\/revisions\/1311"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/media\/1310"}],"wp:attachment":[{"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/media?parent=1309"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/categories?post=1309"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/tags?post=1309"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}