{"id":3007,"date":"2026-05-11T13:13:04","date_gmt":"2026-05-11T13:13:04","guid":{"rendered":"https:\/\/oraexacta.net\/blog\/?p=3007"},"modified":"2026-05-11T13:13:06","modified_gmt":"2026-05-11T13:13:06","slug":"pepsi-treats-cu-arome-inspirate-de-deserturi-capsuni-si-frisca-si-inghetata-de-vanilie","status":"publish","type":"post","link":"https:\/\/oraexacta.net\/blog\/2026\/05\/11\/pepsi-treats-cu-arome-inspirate-de-deserturi-capsuni-si-frisca-si-inghetata-de-vanilie\/","title":{"rendered":"Pepsi Treats, cu arome inspirate de deserturi: C\u0103p\u0219uni \u0219i Fri\u0219c\u0103 \u0219i \u00cenghe\u021bat\u0103 de Vanilie"},"content":{"rendered":"\n<p>Pepsi Treats a ajuns \u00een Rom\u00e2nia: o nou\u0103 gam\u0103 de b\u0103uturi r\u0103coritoare cu arome, f\u0103r\u0103 zah\u0103r. Creat\u0103 pentru o genera\u021bie care valorizeaz\u0103 progresul, nu perfec\u021biunea, noua serie transform\u0103 clipele de zi cu zi \u00een experien\u021be delicioase, menite s\u0103 recompenseze efortul depus.<\/p>\n\n\n\n<p>Pepsi Treats combin\u0103 gustul emblematic Pepsi cu arome \u00eendr\u0103zne\u021be inspirate din deserturi, precum C\u0103p\u0219uni \u0219i Fri\u0219c\u0103, o explozie cremoas\u0103 de c\u0103p\u0219uni dulci \u0219i fri\u0219c\u0103 fin\u0103, \u0219i \u00cenghe\u021bat\u0103 de Vanilie, o reinterpretare delicat\u0103 \u0219i nostalgic\u0103 a b\u0103uturii clasice, care ofer\u0103 o senza\u021bie catifelat\u0103.<\/p>\n\n\n\n<p>Genera\u021biile tinere au o perspectiv\u0103 clar\u0103 asupra \u00eengrijirii personale \u0219i a gesturilor de r\u0103sf\u0103\u021b, precum \u0219i asupra modului \u00een care celebreaz\u0103 reu\u0219itele. Pentru ace\u0219ti consumatori, micile recompense sunt inten\u021bionate, aduc bucurie \u0219i sunt bazate pe recunoa\u0219terea acelor realiz\u0103ri care fac via\u021ba mai u\u0219oar\u0103. Aromele din gama Pepsi Treats reamintesc c\u0103 nu este nevoie de o vacan\u021b\u0103 sau de un eveniment major pentru a avea parte de un r\u0103sf\u0103\u021b. Uneori, chiar \u0219i at\u00e2t este suficient.<\/p>\n\n\n\n<p>Indiferent c\u0103 este vorba despre trimiterea unui mesaj am\u00e2nat, \u00eenchiderea aplica\u021biilor dup\u0103 o sesiune prelungit\u0103 de navigare, alegerea unei \u021binute \u00een func\u021bie de preferin\u021bele personale, nu de sugestiile algoritmului, de finalizarea activit\u0103\u021bilor dintr-o zi solicitant\u0103, fiecare dintre acestea merit\u0103 ceva bun.<\/p>\n\n\n\n<p>Lansate la nivel global \u00een mediul digital, pe re\u021belele sociale \u0219i \u00een spa\u021bii culturale relevante, Pepsi cu gust de C\u0103p\u0219uni \u0219i Fri\u0219c\u0103 \u0219i Pepsi cu gust de \u00cenghe\u021bat\u0103 de Vanilie vor oferi ocazia de r\u0103sf\u0103\u021b a zilei, f\u0103r\u0103 compromisuri.<\/p>\n\n\n\n<p>\u201eGama Pepsi Treats este modul nostru de a recunoa\u0219te reu\u0219itele de zi cu zi. Noile sortimente se integreaz\u0103 firesc \u00een obiceiurile de consum ale tinerelor genera\u021bii, care \u00ee\u0219i doresc s\u0103 celebreze fiecare pas realizat, s\u0103 tr\u0103iasc\u0103 momentul \u0219i s\u0103 se bucure de un mic r\u0103sf\u0103\u021b. De la gesturi de autoapreciere p\u00e2n\u0103 la manifest\u0103ri discrete de m\u00e2ndrie, Pepsi Treats a fost creat\u0103 pentru a le marca prin arome care aduc bucurie, f\u0103r\u0103 compromisuri. \u00cen acela\u0219i timp, lansarea face parte dintr-o transformare mai ampl\u0103 a portofoliului de b\u0103uturi PepsiCo, oferind mai multe op\u021biuni \u0219i modalit\u0103\u021bi prin care consumatorii pot experimenta universul Pepsi. B\u0103uturile Pepsi sunt reimaginate pentru a r\u0103spunde gusturilor \u0219i ocaziilor \u00een continu\u0103 evolu\u021bie. \u00cen contextul \u00een care segmentul de b\u0103uturi f\u0103r\u0103 zah\u0103r continu\u0103 s\u0103 sus\u021bin\u0103 cre\u0219terea categoriei, PepsiCo introduce formate mai u\u0219oare, combina\u021bii inovatoare \u0219i produse concepute pentru un consum echilibrat. Este un viitor \u00een care r\u0103sf\u0103\u021bul, inova\u021bia \u0219i echilibrul coexist\u0103. Pepsi Treats este cea mai recent\u0103 expresie a acestei direc\u021bii\u201d, a declarat Radu Berevoescu, General Manager PepsiCo East Balkans.<\/p>\n\n\n\n<p>Dup\u0103 lansarea \u00een Regatul Unit \u00een 2025 \u0219i \u00een China la \u00eenceputul anului 2026, gama Pepsi Treats a ajuns ulterior \u00een pie\u021be precum Germania, Thailanda, Australia \u0219i Turcia, iar cele dou\u0103 arome sunt acum disponibile \u00een majoritatea magazinelor din Rom\u00e2nia.<\/p>\n\n\n\n<p>Produsele PepsiCo sunt savurate de consumatori din peste 200 de \u021b\u0103ri \u0219i teritorii din \u00eentreaga lume, de peste un miliard de ori pe zi. PepsiCo a generat o cifr\u0103 de afaceri de aproape 94 miliarde dolari \u00een 2025, sus\u021binut\u0103 de un portofoliu de alimente \u0219i b\u0103uturi care include Lay\u2019s, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker \u0219i SodaStream. Portofoliul PepsiCo este alc\u0103tuit dintr-o gam\u0103 variat\u0103 de produse alimentare \u0219i b\u0103uturi savuroase, incluz\u00e2nd numeroase branduri iconice care genereaz\u0103 fiecare, anual, peste 1 miliard de dolari \u00een v\u00e2nz\u0103ri de retail.\u202f<\/p>\n\n\n\n<p>Principiile PepsiCo sunt \u00een linie cu viziunea noastr\u0103 de a fi lider global \u00een industria alimentar\u0103 \u0219i de b\u0103uturi r\u0103coritoare, conform conceptului Winning with PepsiCo Positive (pep+). pep+ este transformarea noastr\u0103 strategic\u0103, care pune sustenabilitatea \u00een centrul modelului de business, urm\u0103rind s\u0103 sus\u021bin\u0103 cre\u0219terea \u0219i s\u0103 contribuie la construirea unui viitor mai puternic \u0219i mai rezilient pentru PepsiCo \u0219i pentru comunit\u0103\u021bile \u00een care \u00ee\u0219i desf\u0103\u0219oar\u0103 activitatea.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pepsi Treats a ajuns \u00een Rom\u00e2nia: o nou\u0103 gam\u0103 de b\u0103uturi r\u0103coritoare cu arome, f\u0103r\u0103 zah\u0103r. Creat\u0103 pentru o genera\u021bie care valorizeaz\u0103 progresul, nu perfec\u021biunea, noua serie transform\u0103 clipele de zi cu zi \u00een experien\u021be delicioase, menite s\u0103 recompenseze efortul depus. Pepsi Treats combin\u0103 gustul emblematic Pepsi cu arome \u00eendr\u0103zne\u021be [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3008,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[3,2,5],"tags":[],"_links":{"self":[{"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/posts\/3007"}],"collection":[{"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/comments?post=3007"}],"version-history":[{"count":1,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/posts\/3007\/revisions"}],"predecessor-version":[{"id":3009,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/posts\/3007\/revisions\/3009"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/media\/3008"}],"wp:attachment":[{"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/media?parent=3007"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/categories?post=3007"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/oraexacta.net\/blog\/wp-json\/wp\/v2\/tags?post=3007"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}